Pete Buttigieg's new influencer handbook is an extremely online way to campaign

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Pete Buttigieg is taking online campaigning to a very 2019 level.

The South Bend mayor, who announced his official presidential bid on Sunday, understands the undeniable power of the internet, and he plans on using it to his full advantage.

Buttigieg, his husband Chasten, and their dogs Truman and Buddy, already have beloved Twitter presences, but the millennial mayor and his team took things a step further this weekend by releasing an entire set of digital assets, social media guidelines, and detailed explanations behind each of his visual campaign aesthetics so that influencers and fans can easily show him support online. Read more...

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from Mashable https://mashable.com/article/pete-buttigieg-social-media-design-toolkit/
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