With so many TV networks and streaming services available to consumers today, it can be tough just keeping track of what's available. There's also no simple way to compare size and scale between streaming and TV brands, given the difference in measurement between viewing platforms.
Variety Intelligence Platform, working in partnership with analytics platform Wizer, commissioned a consumer study for 242 video brands in an effort to bring order to the chaos of the Viewniverse. VIP is proud to present our analysis of the findings in our "TV & Streaming Viewniverse" webinar. Attendees will gain insight into who the most important video brands are by key age groups, as well as hear VIP's perspective on what this means for the future of video.
ABOUT THE SPEAKERS
Gavin Bridge is a Senior Media Analyst at Variety Intelligence Platform. Gavin is an expert on the emergence of linear streaming services, and frequently writes commentary on issues facing the TV and streaming worlds, as well as hosting VIP webinars and deskside briefings on topics such as COVID-19's impact on media and streaming.
Heidi Chung is a media analyst and correspondent for Variety Intelligence Platform focusing on the business and financials of entertainment, media and tech companies. She was previously a markets reporter for Yahoo Finance and a producer at CNBC.