‘I love you, now please go back to the office’

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Anyone looking for a burger made from something that didn’t used to be alive is often in luck. Options for plant-based burgers have vastly expanded in the last five years, both in breadth and depth. Not only are more brands than ever focused on providing meat-free burgers, some of them have used science and, seemingly, magic to manufacture a fake burger that is practically indistinguishable from the real thing. Apart from burgers, several high-profile companies have also created synthetic chicken nuggets and Italian sausages with a similar authenticity.

But what about vegetarians who crave substitutes for meats that aren’t typically served at a ballpark? Major plant-based brands seem hesitant to reinterpret all the colors of the meat rainbow. How long must vegans wait for the Beyond Bulgogi? Whither the Impossible Pastrami?

Neither may hit the market anytime soon, but in the meantime, those brands might consider taking a page out of the Herbivorous Butcher’s playbook. This Minneapolis-based vegan butcher shop and wholesale supplier has the creativity and vision to satisfy non-meat eaters seeking variety, at a fraction of the R&D cost of the majors. Their approach just may be the filet of the plant-based meat world. Read the full story here.

Joe Berkowitz
 
IMPACT
What these vegan butchers in Minneapolis have figured out that the fake-meat giants can’t

Move over, Beyond Meat and Impossible: The most innovative plant-based meat company is Herbivorous Butcher. Read More

 
WORK LIFE
‘I love you, now please go back to the office’

The pandemic abruptly introduced some couples to working and living under the same roof. Read More

 
Co.Design
The $277 billion market fashion can no longer ignore

A new exhibit showcases gorgeous and innovative Muslim fashion, a growing sector that entices even non-Muslim customers. Read More

 
 
a message from frito-lay
Frito-Lay Snack Index Finds Consumers Have ‘Two Summers in One’ Mentality
Salty snacks are the No. 1 food contributor to sales growth at retail, and in-person activities this summer are coming back – but some pandemic behaviors will stay. Learn more.
 
 
tech
Elon Musk says Starlink’s satellite internet is probably not for you

SpaceX’s founder says that Starlink’s 1,500 low-orbit satellites aim to provide broadband to the hardest-to-reach people, not the masses. Read More

 
TECH
What ‘Zola,’ the first Twitter movie, is really about—and what it’s not

The epic 2015 Twitter thread of a stripping trip gone wrong finally gets the cinematic treatment it deserves, and star Taylour Paige explains it all. Read More

 
Co.Design
Stunning new museum brings Hans Christian Andersen’s stories to life

The H.C. Andersen House uses the author’s playful storytelling style as a lens to view his life and work. Read More

 
IMPACT
We need this rule to keep foreign-born founders in the U.S.

Why the resuscitated International Entrepreneur Rule would be good for American business and competitiveness. 
​​​​​​Read More

 
Work life
5 concrete steps to take when you’re overwhelmed by your to-do list

If you’re adding to your to-do list faster than you’re crossing tasks off, here’s what to do. Read More

 
recommender
Hate the smell of bug spray? This startup made a delicious-smelling, plant-based alternative

Not everyone wants a face full of DEET when they head outside. Kinfield’s Golden Hour mosquito repellant is a delightful, effective alternative. Read More

 
Recommender
Ready to hit the road? These 8 suitcases and bags are perfect for weekend getaways, road trips, and summer adventures

Whether you need a stylish lightweight tote or a weekender bag that can head into the backwoods, we’ve got you covered. Read More

 
NEWS
LegalZoom tries again: What you need to know ​​​​​​
Another day, another IPO. This time around it’s LegalZoom, the tech platform that allows people to easily create legal documents online. 
Though its initial public offering of stock is today, LegalZoom actually began operating just over 20 years ago, in March 2001.
And this isn’t the first time that LegalZoom has held an IPO. The company originally filed for an initial public offering back in 2012, before delaying that a few years, and then finally canceling it. 
LegalZoom will be offering 19,121,000 shares of common stock. Shares of LZ will begin trading at $28 per share. It hopes to raise $535 million. 
 
 
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