Capture Iconic Analogue Moments

Explore the Lomography legacy

View in Browser Keep It Classic Once upon a time, a group of foolhardy students took a trip to Prague, where, in a quirky camera shop, they picked up a little LOMO LC-A camera and started shooting from the hip. The rest is history. In 1992, these students founded the Lomographic Society International and wrote the legendary 10 Golden Rules of Lomography. Nowadays, photographers all over the world can still appreciate the iconic 'lomo look' with the Lomo LC-Wide 35 mm and Lomo LC-A 120 Film Cameras – both featuring a glass lens for radiant colors, captivating contrasts and signature vignetting. Shop Now Medium Format Made Easy Think medium format is complicated? Think again. The Lomo LC-A 120 makes it refreshingly simple, fast and spectacular! This classic 120 camera crams a bunch of creative features into a compact, travel-friendly camera, perfect for spontaneous, on-the-go shooting. Equipped with a multi-coated glass Minigon XL lens, it delivers sharp, vivid square shots bursting with saturation, punchy contrasts and shadowy vignettes. Professional photographer Amino Birahmatillah (Aminoz) recently put it to the test along with several rolls of medium format LomoChrome films – which are now available as single packs in our Online Shop. See More "Shooting with the Lomo LC-A 120 is such a fun experience! […] the medium format gives the images this rich, detailed quality that feels really special. It's the kind of camera that keeps me playful and curious, and I love how it encourages me to just go with the flow and see what happens." —Amino Birahmatillah Go Wide, Stay Calm For those who crave even more creative freedom, the Lomo LC-Wide is your go-to 35 mm companion – now available at a new reduced price. With its ultra-wide 17 mm lens and automatic exposure, this pocket-sized powerhouse lets you capture everything from sweeping street scenes to intimate close-ups, all with that unmistakable analogue charm. You can even shoot full-frame, square or half-frame format and add a whole new dimension to your Lomographic shots. Check out our Community Gallery to find out why this camera is a firm favorite! See More We'd like to thank the following people for their photos: wil6ka, brianlincoln, Aminoz, hodachrome & gaz. Manage your subscriptions Browse our products Visit one of our stores Join our community Read our magazine Find analogue events near you Work at Lomography Lomography International: Kaiserstraße 34/12, 1070 Vienna, Austria, +43-1-899-440 Lomography USA: 68 Jay Street, Suite 415, Brooklyn, NY 11201, +1-718-422-7581 Lomography Asia Pacific: Flat B2, 6/F, Block B, Yee Lim Industrial Centre, No. 2-28 Kwai Lok Street, Kwai Chung, Hong Kong, +852-2525-5417 Despite the fact that the content of this newsletter was compiled with due care we accept no warranty for the correctness, completeness and actuality of the content provided. Availability of the products featured in this newsletter may vary depending on location.