What to Wear Now

Welcome to the fall/winter '25 edition of Esquire's guide to lasting style and luxury.

View in Browser  Wednesday, October 15, 2025 Esquire's fashion department is a living encyclopedia of men's style. I feel lucky that I can step into their offices and ask what I should wear to an event or which winter coat to buy. I want to give you this information. So, we tapped into their knowledge to create a guide to fall/winter style—part of our long-running Big Black Book franchise—that includes stories about clothes, watches, bags, shoes, colognes, and more. Dive in below.   – Michael Sebastian, editor-in-chief Plus: 6 items bring big-time elegance to everyday essentials 2025 is the year of the dress watch Everything you need to know about cashmere Big Black Book: A Winter Style Guide Your expert guide to looking sharp and dressing well this season. Welcome to the fall/winter '25 edition of Esquire's guide to lasting style and luxury. This season, we're celebrating EXCELLENCE. In a sea of algorithmic mediocrity, these are the people, brands, ideas, and, of course, clothes and accessories that are more than great—they're transformative. And well worth the investment. READ THE STORY Berluti's new bag is made for the journey. The Périple is soft, sturdy, and something you'll want to reach for every time you need to get away for a while. Alfonso Fernández Navas shares how to travel in style. >> Looking for a new watch? Seiko, Orient, and Timex all have great pieces that are more affordable than you think. Eric Francisco highlights the 9 best watches under $500. >> The 13 Best Colognes to Wear This Fall Is there anything better than this time of the year? Football, college football, fashion weeks for those so inclined. But fall isn't just about swapping your linen pants and beach shoes for waxed jackets and boots, nor is it only about firing up the Weber before winter rolls around. A big part of fall, for us at least, is switching up your fragrance. Warm weather generally favors breezy, aquatic, and citrus blends, while the cold air makes us want spice, smoke, and incense.   The best fall fragrances, though, don't always pick a side. Heady yet uplifting, they balance both ends of the spectrum. Think icons like Diptyque Tempo and Azarro the Most Wanted Intense, alongside buzzy newcomers like a labdanum-spiked spin on Bleu de Chanel and D.S. & Durga's wool-inspired Grey Blazer made for Todd Snyder. There are a lot of great options and a lot to dig into. If you're in need of inspirations, we've got you covered. Below, 13 unbeatable colognes our editors swear by this fall. By Lauren Gruber Searching for Nirvana in the Himalayas with Panerai Adding to your watch collection can be fulfilling, but achieving actual nirvana is not necessarily what you expect when you buy an expensive new timepiece. This year, however, Panerai brought a handful of fans a little closer. The Italian brand has bundled experiences with (very) limited edition watches for a while now, taking devotees to train with Navy SEALs or sail with the Luna Rossa racing team. This time around, Panerai went in a more spiritual direction when it added a trip to the Kingdom of Bhutan, a Buddhist nation in South Asia, to its menu of adrenaline-filled adventures.   In March, a lucky few Panerai collectors who got their hands on the Submersible GMT Titanio Mike Horn Experience Edition got to explore this mysterious landlocked nation as part of the deal. Joined by Horn himself—the South African–Swiss adventurer and explorer is a Panerai ambassador—participants spent several days hiking through the southern foothills of the Himalayas. I got to join them. By Nick Sullivan Follow Us Unsubscribe | Privacy Notice | CA Notice at Collection Esquire is a publication of Hearst Magazines. ©2025 Hearst Magazine Media, Inc. All Rights Reserved. This email was sent by Hearst Magazines, 300 West 57th Street, New York, NY 10019-3779