Crafting a Visual Narrative

Discover the New Joseph Petzval Art Lenses

View in Browser With the launch of the 27 mm and 135 mm focal lengths, the full Joseph Petzval Focus-coupled Bokeh Control Art Lens series is complete. Built based on the original 1840 Petzval lens, with upgraded features for modern mirrorless photographers and videographers, they are available in a full set of five focal lengths – 27 mm, 35 mm, 55 mm, 80.5 mm and 135 mm – each boasting advanced bokeh control and enhanced video performance. Get all five lenses in a bundle, or use your cashback vouchers to complete your series with the 27 mm and 135 mm lenses. Shop Petzval Styling a Scene with the Petzval 55 f/1.7 Based in Sardinia, Italy, filmmaker and freelance photography director, Luca Del Vigo, brought the Joseph Petzval 55 f/1.7 Focus-coupled Bokeh Control Art Lens to a fashion shoot for a demanding shoot where light, movement and personality must emerge into a single visual narrative. The lens integrated very well with Luca's setup, with the soft, creamy bokeh, helping create an intimate and dreamy aesthetic, and the lens prompted him to work with points of light, reflections and background textures as an integral part of the composition. Find out more in our interview. Read More "Bokeh control is one of the aspects that has most influenced my style. The smooth transition between focus and blur adds a cinematic quality to the images, encouraging me to play more with depth of field to guide the viewer's attention." —Luca Del Vigo Petzval Protagonist Last July, we invited our vibrant Lomography Community to push the boundaries of portrait photography with our Petzval Protagonist LomoMission. Photographers from around the world embraced the challenge, capturing striking portraits through the uniquely handcrafted Petzval Art Lenses, tools designed to elevate visual storytelling. Now, we're thrilled to shine the spotlight on the brilliant winners who channelled their subjects' inner protagonists and captured cinematic portraits. Find Out More We'd like to thank the following people for their photos: ansonchan95, Luca Del Vigo, pmphoto & tanja_lei. Manage your subscriptions Browse our products Visit one of our stores Join our community Read our magazine Find analogue events near you Work at Lomography Lomography International: Kaiserstraße 34/12, 1070 Vienna, Austria, +43-1-899-440 Lomography USA: 68 Jay Street, Suite 415, Brooklyn, NY 11201, +1-718-422-7581 Lomography Asia Pacific: Flat B2, 6/F, Block B, Yee Lim Industrial Centre, No. 2-28 Kwai Lok Street, Kwai Chung, Hong Kong, +852-2525-5417 Despite the fact that the content of this newsletter was compiled with due care we accept no warranty for the correctness, completeness and actuality of the content provided. Availability of the products featured in this newsletter may vary depending on location.