What’s More Important - Traffic or Conversions

This could be a controversial topic,‌ and it has a huge effect on your sales.‌
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Hi there,

There is one hot topic that I believe strongly in...

Should you focus more on traffic or conversions?

Both are important, but traffic trumps conversions in importance.

In fact, check out this roundtable debate on this very topic where I was joined by some of the brightest minds in the space like Brandon Young, Brian Johnson, Danny McMillan, and more...

In the debate, we discussed the crucial role of traffic in driving sales and how it is the first step towards converting visitors into customers. Without traffic, there can be no conversions, making it essential for sellers to focus on driving traffic to their Amazon product page.

While conversions are also important in generating revenue, they rely heavily on traffic. Even if a seller has a high conversion rate, if they are not attracting enough traffic to their page, they will not be able to make enough sales to be profitable.

Watch Traffic vs Conversions

If you want to hear more about the debate and why I believe that traffic is more important than conversions, I invite you to watch the video recording of the debate on the My Amazon Guy YouTube channel. I think you'll find it informative and thought-provoking.




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