The Cure to Lagging Sales

février 02, 2026

Hi there,

Are you struggling to revive sales of a product with lagging sales?

It would be nice if Amazon was a "set it and forget it" platform, but sadly, it is not. There are so many things you have to stay on top of, and sometimes sales fall flat without any obvious reason.

Check out this video with actionable tips to turnaround the sales of a struggling product on Amazon.

Here are a few tips to revive sales of a product that is slowing down:

Get the trademark approved and brand registered with Amazon: This is the first step in reviving an old brand. By getting the trademark approved and brand registered, you'll be able to protect your brand's intellectual property and increase visibility for your products.
Create a basic Brand Storefront. Get something up on Amazon so that when somebody clicks on the product or brand name, it goes to a Brand store. This will help to increase visibility and attract more customers.
List all the products for your brand. Create an onboarding program where as something starts to sell, it will be migrated over to FBA. This way, you'll be able to test which products are selling and which ones aren't.
Build out all the parentages. Connect all the important skus together. This will help to improve the visibility of your products and increase the chances of making sales.
Optimize the product listing. Make sure to include all the important information about the product, such as size charts, bullet points, and secondary photos. This will help to improve the visibility of your products and increase the chances of making sales.

Bottom line… Don't give up on that old brand just yet. With these tips, you'll be able to revive it and start seeing sales again. Remember, I'm here to help, so if you need any assistance with reviving your brand or have any questions, please visit myamazonguy.com for help.

P.S. Want more tips on turning around the slowing sales of a once mighty product? Sign up for our Reviving Sales Course on MAG School.